Faris is the Founder and Managing Director of Light Story, a creative fashion house and model agency established in 2020. With a multidisciplinary background in leadership, strategic consulting, creative direction, and luxury fashion development, he leads the company with a vision that bridges business, fashion, visual storytelling, and talent development.

His recent professional development includes luxury and fashion business studies through LVMH Louis Vuitton Moët Hennessy , London School of Trends, and Bocconi University’s Management of Fashion and Luxury Companies programs. These experiences have strengthened his ability to position Light Story as a modern platform for iconic talent, cinematic production, and high-impact fashion experiences.

Under his leadership, Light Story continues to evolve at the intersection of culture, creativity, luxury, and commercial excellence.